Tag Archives: Ecologics

Arson For Growth

In To Keep Your Company Growing, Think Of Your Business As A Forest–And Burn It Down Sometimes, Kaihan Krippendorff talks about lessons learned from David Hurst and his new book, The New Ecology of Leadership.

“David introduces the study of “ecologics”–ecology applied to human behavior–and shows that this challenges the economics principles we’ve been fed. Economists seek to show that markets reach a natural equilibrium where supply meets demand. But nature does not work that way. Forests, for example, repeat cycles of creation and destruction. Out of brush spring young trees which grow into dark forests, kill off new shrubs, become unstable and catch fire, clearing the ground for the cycle to repeat. Why, then, should we expect companies, markets, and economies not to follow the same pattern?”

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