Tag Archives: Payment Systems

New Mobile Payment Systems: Are Customers Ready?

In Mobile Payments Leap Ahead, But Consumers May Not Be Ready, Matt Hamblen explains why new payment systems technologies will not necessarily translate into more customers. I believe most of his arguments regarding the U.S. are also valid for Turkey.

“With so many new mobile payment systems surfacing, analysts say they could pose too many choices and will only confuse the buying public. Since the U.S. already has a number of credit card options, including Visa, MasterCard, American Express and Discover, some users won’t be motivated to try another payment option linked to a smartphone.”

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